Rubric : Direct from the markets - FruiTrop - n° 175 - 2010 February - p.9
Keywords : Mango / Fresh / Peru
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T he main concern of operators at the beginning of the 2010 mango trading season is to forget 2009, a nasty year, as quickly as possible. Indeed, it was more difficult than others for most of the production sources supplying the European market. The influence of exogenous factors over and above the usual ebb and flow of the mango market can be seen here. The international economic crisis of the last quarter of 2008 and its influence on the markets has often been mentioned and the visible results dotted 2009. The argument might seem easy and obvious during this difficult period. In fact, precise quantitative data are lacking to back up the reasoning. However, the variations and the frequent low prices in 2009 are difficult to explain by causes concerning mangoes alone, such as irregular supply and quality defects. The successive waves of over and under-supply throughout the year were aggravated by the context. The traditional annual pattern was therefore upset, revealing numerous paradoxical phases. Far from being reserved for mangoes, the trend was seen with the same seriousness in other tropical and subtropical fruits (pineapple, litchi, avocado, etc.). Contents p. 14 The European mango market: a poor season p. 16 The European mango market in 2009, month by month: unloved mango p. 21 Review of the 2009 mango season by source: summer more profitable than the rest of the year p. 32 Mango in Côte d'Ivoire — Preparations for the 2010 season: better production but concern nonetheless p. 34 Producer country sheet: mango in Côte d'Ivoire p. 38 Mango quality defects p. 40 The main varieties of mang
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A la veille de la campagne, tout allait pour le mieux dans le meilleur des mondes. Les exportateurs étaient satisfaits des performances de 2008 et les producteurs pensaient que les prix augmenteraient face à une production moins importante que les années précédentes. Les importateurs, au sortir d'une campagne du Pérou fortement déficitaire en volume, imaginaient une campagne ivoirienne florissante. Et pourtant…
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At the end of October, OCAB (Organisation Centrale des Producteurs- Exportateurs d'Ananas et de Bananes) held an important symposium on the re-launching of fruits chains in Côte d'Ivoire. The three-day event assembled stakeholders and partners in the country's fruit chains with the aim of reviewing the sector and reflecting on the strategies to be implemented to relaunch production and sales. Three chains were the subject of in-depth examination by the participants: bananas, pineapples and mangoes + papayas.
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While total European Union imports of mango decreased slightly in 2007 in comparison with the previous year, 2008 is already seen as a year of strong recovery with the total calculated to date at about 220tonnes. In spite of sales problems that have tended to show for several years that the pressure of the volumes on the European market finally just results in lasting decreases in price, sales conditions have continued to worsen. So there is nothing new on the mango market which, year after year, has its sets of fits and starts but does not change structurally. It is a curious sector in which weather conditions act as a regulator or cause gluts! And it is always the same production sources that send prices rocketing to EUR7.00 per box or tumbling to less than EUR2.00 depending on their surpluses or deficits. It is true that the mechanics is more complex than this but bombing the market with huge volumes in comparison with market demand at certain times of the year and with no concertation among shippers remains the force behind the long term decrease in prices. Smaller margins and exchange rate movements have not made up for the serious losses incurred by Peru in January and February 2008, nor those—just as large—of Brazil at the end of the year. Will it be necessary to be happy with a few weeks of inter-season to benefit from more profitable prices? But one might wonder who the beneficiaries would be. Contents p. 8 The European mango market: a supply puzzle p. 11 The European mango market in 2008: between structural difficulties and the international economic downturn p. 15 The 2008 mango season by source: Latin America sinking, Africa recovering p. 26 Statistics panorama: world, EU, USA, Japan p. 28 Mango in West Africa: prospects for the 2009 season p. 30 Mango in Burkina Faso p. 32 Mango in Mali p. 37 The main varieties of mango p. 38 Mango quality defects p. 35 Mango in Braz
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En Côte d'Ivoire, au Mali, au Burkina Faso et en Guinée, tous les producteurs font le même constat : la production sera plus tardive et moins importante que celle de la campagne précédente. Les premières productions de Kent qui devraient entrer en maturité à la mi-avril sont minimes et la deuxième floraison n'a pas donné de bons résultats. Par manque de pluie, beaucoup de fruits sont tombés. La campagne de mangue ouest-africaine a démarré timidement en Côte d'Ivoire au début du mois de mars, avec l'expédition de la première production d'Amélie.
Contrairement aux filières ananas et banane dont les premières certifications datent de 2001-2002 lors de la création du référentiel EUREPGAP, la certification de la filière mangue en Côte d'Ivoire est récente. Sous la pression des importateurs et de la grande distribution européenne, les premières entreprises de la filière mangue ont été certifiées en début d'année 2007, sous l'option 2 « groupement de producteurs » du fait de la spécificité de la production composée d'une multitude de producteurs
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The well-known Côte d'Ivoire mango exporters' cycle has changed. Until now, a poor season followed a good one and then there was a medium one, making it possible for export enterprises to maintain a balance. This time, two seasons with crop deficits in 2006 and 2007 were necessary for exporters to finally recover, thanks to the strong decrease in volumes combined with a considerable increase in selling prices on the European markets.
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Less troubled than that of 2006, the 2007 European market sales season suffered once again from the ebbs and flows of supply that was difficult to master, with each producer country trying to impose its delivery rate according to ups and downs at production. The main phases of market supply were still much the same as those of preceding years, with the transition periods between suppliers still a problem. Attempts at conquering the EU market by shipping large volumes of produce generally result in economic damage to the supplier. Continued mediocre prices for long trading periods—gradually becoming part of the purchasing habits of European retail chains—is more dangerous. Making a fruit an 'ordinary' item certainly has the corollary of a downward price movement, but this should not mean the loss of the quality and taste that form its identity. When 1 000 fruits are imported to the European market, how many are actually eaten? It is a pity that this figure is not available because it would probably change operators' strategies deeply in both the upstream and downstream parts of the chain. Contents p. 12 - European market: mango in danger of becoming ordinary p. 14 - European market: the 2007 season p. 17 - The 2007 season by supplier country: a gloomy year p. 24 - Statistics panorama: world, EU, USA, Japan p. 26 - West African mango: prospects for the 2008 season p. 29 - Producer country sheet: Côte d'Ivoire p. 31 - Producer country sheet: Brazil p. 33 - The main varieties p. 34 - Quality defect
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